Always Be Innovating: Testing the Next Generation of IDA’s Women’s Cleats with NWSL Players
IDA’s building out an advanced quality, first-of-its-kind women’s soccer cleat for FG and SG surfaces at the pro level. We want the best to test it and mold an incredible limited edition design for it. To do that, we’ve put together an inaugural roster of professional players to join our fit-testing team.
MEET THE ROSTER
Makenna Morris, NWSL Washington Spirit
Summer Yates, NWSL Orlando Pride
Courtney Brown, NWSL Washington Spirit
Kerry Abello, NWSL Orlando Pride
Heather Stainbrook, NWSL Washington Spirit
Lena Silano, NWSL Washington Spirit
Kenna Caldwell, NWSL Orlando Pride
Waniya Hudson, NWSL Washington Spirit (on loan with USL Dallas Trinity FC)
Claire Winter, NWSL Orlando Pride (on loan with USL Lexington SC)
Jenna Bike, NWSL Chicago Stars
“82% of female players experience pain wearing football boots,” the European Clubs Association 2023 report tells us. Women deserve gear that supports their biomechanical needs, and they deserve to be part of the process in shaping and designing them. Plus, they deserve to earn more than just gear for their participation in research and development.
This testing initiative gives players the opportunity to:
- Lead with a female-founded and female-focused brand.
- Work with a brand that always has and always will exclusively center female athletes and their needs.
- Wear the only boots truly utilizing a women’s specific last and soleplate.
-
Experience the comfort & support of a cleat made specifically for women.
- Earn compensation for their time and feedback.
- Participate in research & design to help change the future of footwear for generations of women and girls to come!
The players are participating in a three phase process – onboarding and meeting the design and development team, getting foot scans and measurements and sharing their personal experiences with footwear, and testing and wearing the new product. The output…a beautiful boot tested by the pros, for the pros, and a limited edition product to celebrate this cohort of athletes!
Here are some snippets from the players:
1. What do you wish was improved from your current cleats?
Must-haves / Non-negotiables in Cleats:
“Comfort and what fits my feet. Color is nice too!” - Heather Stainbrook
2. Have you considered a women’s specific boot before?
3. What has your cleat buying experience been like in the past?
4. What story do you want to tell as an athlete?
5. What excites you about working with IDA?
Over the last six years, IDA has leveraged relationships with and feedback from thousands of players from the grassroots to the pros to shape the IDA women’s specific custom-last and outsole. Today we have professional athletes across five major leagues, including international matches, wearing IDA.
This testing initiative is a special opportunity to welcome more professionals into the IDA ecosystem. Plus, if you’re a pro player we haven’t met yet, you’ll likely be hearing from us in 2025 to get YOUR pair of IDAs.